Floral print trends 2023

The floral printing pattern is very important in the clothing design, uses the different floral printing pattern to be able to bring the different visual effect to the clothing. The 2023 trend for holiday prints, from somber modern Gothic prints to prints inspired by the sea, is taking off. As consumers continue to look for solid pieces that can be worn for several seasons, please note the balance between personalized design and commercially popular styles.

1. /optical illusion/

The visual prints echo the theme of the Interfili ère Paris show, catering to consumer demand for eye-catching, personalized looks that play with light and motion effects.

2.　/repeat pattern/

As we noted in our runway highlights report, with genre prints becoming a key part of the young women's market, rule-repeating patterns have made novelty patterns the focus of attention.　

3. /hollowed out/

Hollowed-out techniques set off a wave of delicate softness, balancing the season's vibrant style. Hollowing out is bound to be a key theme.

4. /psychedelic/

The psychedelic themes of the 1960s and 1970s catered to consumers' desire for escapism. The Italian brand ETRO has created a festival look with bold and funky geometry and retro flowers, a psychedelic theme used in colourful holiday and festival costumes for the young market, a trend that has caught the eye both online and
offline.　
　
5. /Silk Net Flowers/

Multi-color printing and screen flowers form a balanced visual effect. More eco-friendly monochrome printing and Jacquard design can be used to explore engraving printing and other technologies.

6. /active holidays/

Inspired by summer celebrations, social events and trips, the dynamic holiday theme is highly visible both online and offline, with the dynamic nutrient theme providing a gentle sunset gradient, from formal dresses to beach gowns.

7. /Black and white/

Bar code stripe is a new commercial element, for the best-selling style to add simple and eye-catching stripe elements, mix and match a variety of thick and thin stripes, enhance the visual effect.

8. /gardening craze/

Consumers are eager to return to nature, which inspired the theme of horticulture craze, affecting the design of leisure modeling and formal modeling. Make full-piece prints with twining patterns of branches and leaves,and wildlife illustrations for inspiration.

9. /flowers/

Designers create a joyful atmosphere by bringing in a huge variety of flowers. Size is the key to design, can choose super-size flower elements, holiday is about to return, consumers began to add summer clothing, designers re-enable tropical theme.

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                                                                         Lisa